Just because a market is big and growing, it does not mean it has profit potential. For that, participants must be able to drive a wedge between the price they charge and what it costs them to make, sell and service their product.
Just because a market is big and growing, it does not mean it has profit potential. For that, participants must be able to drive a wedge between the price they charge and what it costs them to make, sell and service their product.